Proud Mobility Partner

A1’s Best Price

Because it’s the right thing to do!

A-1 Toyota Customers Get More Value…Here’s the Proof!

Only A-1 Toyota offers the A-1’s Best Price Value Guarantee: Fourteen exclusive benefits that separate our purchase value from any other dealership!

LIFETIME OIL CHANGE ($375 Value): Each new or used vehicle purchase comes with complimentary lube, oil and filter changes at our service facility every 5,000 miles for as long as you own your vehicle (with appointment only). No paid services are required to receive this benefit. Vehicles equipped with synthetic oil will receive this complimentary service every 10,000 miles as per manufacturer recommendations.
RENTALS ($250 Value): Rental vehicles will be provided for your transportation at no charge whenever you have a $250 major maintenance service performed in our service department for as long as you own your vehicle. In lieu of a no-charge rental offer, any current discount can be applied. You decide at each such service which option benefits you the most.


CAR WASHES ($100 Value): Upon completion of any major service performed in our service department, we will wash and vacuum your vehicle.
FULL TANK OF GAS ($75 Value): Your first few hundred miles of driving pleasure are on us because you will drive away with a full tank of gas on any vehicle you purchase.


EXTENDED WARRANTIES ($450 Value): A-1 Toyota will warranty your vehicle beyond the manufacturer’s warranty of 3 years/36,000 miles to 42 months/42,000 miles on new vehicle purchases. Warranty work performed during the extended period must take place at A-1 Toyota as it is A-1 Toyota’s warranty, not the manufacturer’s.
SPLASH CAR WASHES ($60 Value): Complimentary unlimited full-service car washes at any Splash location during your first 21 days of ownership. See for locations.


ROADSIDE ASSISTANCE ($125 Value Per Year): The Roadside Assistance Program provides you with immediate service, 24 hours a day, 365 days a year in the U.S., Canada and Puerto Rico.* The toll-free Emergency Assistance hotline is always open to provide you with 24-hour Emergency Service – Jumpstart, Towing, Lockout, Tire Changes, Fuel Delivery, Trip Routing.
VALET PARKING (Priceless Value): For service customers. When you arrive for service, just pull into our service bay. One of our valets will be there to meet you.


COMPLIMENTARY SHUTTLE (Priceless Value): Both ways for a service appointment (within 10-mile radius).
TOUCHUP PAINT: ($10 Value): After delivery of your new Toyota, you will receive a coupon in the mail to redeem in our parts department for a bottle of touchup paint to match your vehicle.


DENT WIZARD-PAINTLESS DENT REMOVAL ($99 Value): Dents away…Same Day! FIRST DING DEAL – Within 90 days of ownership, we will fix your first “ding” absolutely free of charge. **


FIRST FLAT TIRE REPAIR ($20 Value): Flat tire repair for your first flat tire during ownership of your new or pre-owned vehicle. (If you’re tire is not repairable, a credit of $20 will be credited towards the purchase of a replacement tire.)
$500 EXTRA FOR YOUR TRADE-IN ($500 Value): If you perform all the scheduled maintenance for your car, truck or van at A-1 Toyota, when you trade it in we’ll give you a trade-in bonus of $500.


* One year of basic vehicle membership.
** Paint must not be broken. Subject to size and accessibility. By appointment only. New and Certified Pre-Owned vehicles only.

Values plus…

  • Commitment
  • Customer Satisfaction
  • Peace of Mind


Saved Vehicles ×


You don't have any saved vehicles!

Look for this link on your favorites:


Once you've saved some vehicles, you can view them here at any time.

Contact Us ×

(877) 734-5456

Call Now

50 Amity Road • New Haven, CT 06515

Get Directions

Today's Hours:

Open Today! Sales: 9am-8:30pm

Open Today! Service: 7:30am-7pm

Open Today! Parts: 7:30am-7pm